Data has changed everything around us. It is the strategic disruptor that is transforming businesses, governments and every one of us across the globe. We have moved from a world where it was an outcome of automating transactions, to a second wave where databases, apps and analytics helped deliver competitive advantage. However, in the third wave, the modern era of Data 3.0, data is fundamentally driving new business models. Today companies that use data to deliver exceptional customer experiences, build great products and drive operational efficiency are the winners in this new digital economy.
http://blogs.informatica.com/2016/06/07/data-3-0-is-driving-new-business-models/#fbid=CqUQxMtzo9m
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